Marketing built around what your business actually needs.
For established, growing businesses that need someone to take ownership of marketing, but aren’t ready to hire a full-time marketer or build an internal team.
An extension of your team, with a clearer view of what comes next.
Actually works with established service businesses that need someone to take ownership of marketing but aren’t ready to build an internal team. We look at what’s getting in the way, decide what matters most, and keep the right work moving.
What I Can
Help With
Marketing help that starts with what’s not working. You don’t need to know which service you need. We’ll look at what’s getting in the way and figure out where the work should begin.
-
Make it easier for the right people to discover your business.
This could include local SEO, Google Business Profile optimization, website SEO, service-area content, and search-focused website improvements.
-
Turn more interest into inquiries, bookings, or sales.
This could include website strategy, landing pages, stronger calls to action, lead-generation improvements, and a clearer customer journey.
-
Make your business easier to understand and easier to choose.
This could include website copy, brand messaging, service-page content, email marketing, and clearer positioning.
-
Bring direction and consistency to marketing that has become scattered, reactive, or neglected.
Ongoing planning, prioritization, execution, coordination, and analysis.
How we can work together
Every engagement starts with understanding the business, identifying what matters most, and deciding what meaningful progress should look like. From there, the way we work depends on the level of support the business needs.
Focused Marketing Projects
Ideal for a business with one defined problem, opportunity, or improvement. We begin by seting a clear goal, scope, and timeline, then focus on getting that priority across the finish line in a timely manner. After project is complete we’ll review and discuss if additional projects are needed.
Projects begin at $1,500
Why Actually.
Actually was created by Jackie Carrigg, a marketer and strategist based in Delray Beach, Florida. With a background in marketing, communications, and psychology, Jackie is interested in more than how marketing looks from the outside. She likes getting close enough to a business to understand how it works, why customers make decisions, and where small disconnects may be limiting growth.
Featured Projects
Local Lactation Service
Mama Bean needed a clearer online experience and stronger local visibility so families could find the right services and take the next step more easily.
The work included website structure and copy, service and location content, local SEO improvements, calls to action, and a more intentional inquiry path.